Westtech Management Consulting
(WMChas significant technical capabilities particularly around semiconductor
design and development, productization, various EDA technologies, system
architecture, and microarchitecture and building associated technical
WMC staff have worked with various venture capital companies to help
get funding for clients. Services range from helping put together the
teaser and pitch collaterals needed for deal or no deal tours, and then
WMC has written grant applications for customers that needed the support.
Its very common that startup companies need help tuning their messaging
to create very concise statements about their identity which helps attract
the desired customers. Also challenging are developing concise messages
about their product descriptions and benefits, and associated brief
elevator pitches. Another critical area is to determine if the companies
offering has sufficient market completeness and value proposition to
be successful, or does other technology need to be attained through
partners or other supply chain to create a complete offering.
WMC has expertise in a wide range of media. Examples of collaters developed
for clients include sales presentations, fliers, web pages, brochures,
sales training kits, training videos, white papers. And modification
of the above for specific customer or target markets.
Companies seting up business for the first time need a whole set of
collaterals to support basic business processes. Examples of collaterals
that have been developed for specific customers include Request for
Quotation documents, Quotation capability, Statement of Work (SOW),
Prelegal term sheets and prelegal contract drafting for specific market
segments and customers.
Testing: Once candidate target market segments are identified,
it is critical to determine the following to enable the most focused
marketing development. Which segment will offer the most short-term
cash flow? Which segment will offer the most long term business growth
that the company has a compelling solution and amassed a sufficiently
complete solution? Customer tours are setup to collect feedback in the
identified candidate target market segments.
Setup or perform
speaking and representation engagements: WMC staff have extensive
experience writing and giving talks for conferences, keynotes, workshops,
Workshops and public
events for sales promotion: These types of events can be valuable
for targeting a specific city where there are a lot of potential customers.
Pitches & Talks
for investor tours:
WMC staff have extensive
experience in project tracking, sales funnel tracking and statistics,
and customer status tracking
WMC staff has the technical
expertise and personal interface to conduct effective Customer visits,
pitches, specific account management, follow-up. In addition, WMC staff
have expertise for doing Customer qualification research.
WMC staff have amassed contacts with many key industry players which
can accellerate building relationships with supplies and customers.
WMC has helped small companies to connect with fortune 500 companies
for both obtaining IP and for getting customer business.
Partners, supply chain, and
ecosystem: WMC staff have worked with a good percentage of semiconductor
industry supplychain suppliers and can accellerate getting a supply
chain or ecosystem in place.
Customer collaboration: It
becomes a business turbocharging effect when customers become not just
a customer that you sell to, but, become a collaborating partner which
shares their future roadmaps and needs and enables the client company
to align their roadmaps with key customers needs.